Morley is a cigarette brand based on Marlboro and appears in various TV shows, films and even video games.
Chandler can be seen holding a pack of these in the episode "The One Where Rachel Smokes".
Gone Home Edit
A packet can be found on the top shelf of Sam's locker.
At the end of the film, psychiatrist Dr. Fred Richman tells the story of what really happened and shakes a cigarette out of a pack of Morleys. This film was released June 16, 1960 and is currently the earliest known sighting of the Morley brand.
System Shock 2 Edit
Packets of Morley cigarettes are an item within the game. Essentially useless, when smoked they cause the player character to lose health.
The Twilight Zone Edit
In "Nightmare at 20,000 Feet" William Shatner pulls out a pack of Morleys and almost lights one until his wife points out the 'No Smoking' sign illuminated on the plane.
The X-Files Edit
The Cigarette Smoking Man smokes this brand. In "Brand X", Mulder and Scully visit Morley Tobacco's headquarters after one of the employees is murdered.